• Professionally designed materials – Your spiritual community can take advantage of professionally researched and designed materials. Our research gave us language and visuals that appeals to people within Unity and those who are not familiar with Unity. We have created new materials that will resonate with both groups.
• The Branding Program will save you time and money – You don't have to reinvent the “wheel” for your communication and marketing materials. The message and visuals are designed for maximum impact and effectiveness.
• Professionally designed website – Your ministry can elect to create a professionally designed branded website at a reasonable price. Each responsive website is based on our branding research and developed in cooperation with your ministry. This allows each ministry's personality to shine through while also providing a professional and cohesive look.
• Together, we are much more powerful – The greater our alignment, the more powerful our brand. Never before have we had this degree of unity in Unity. As more and more of your fellow spiritual communities adopt our Unity brand in their marketing and communications, it will become more recognizable by the public. This is a move toward uniting our energies for a more powerful work together. While maintaining our diversity, it is important for us to work as a collective energy in order to continue to grow into this millennium. Here is an example of how Unity ministries across the US are using branding in their signs.
• Now is the time, and we are the ones – Research shows that there are many people in our world who are hungering for what Unity offers. What better time to unveil your new Unity branded logo and share it with the world? We remain who we are: a Christian-based organization founded on the teachings of Jesus as interpreted by Charles and Myrtle Fillmore. Our time has come to shine, to take our place as the spiritual movement we were born to be. By positioning ourselves in the world in a high quality, consistent way, we can do just that. Join us in branding as we build a collective energy for what the world is seeking.

Our Branding Program includes our trademarked Unity logo, the language for how we describe ourselves to the world, images that show people coming together in a unified way, and colors that are professionally complementary to each other for a unified appearance.

In our logo, the word “Unity” is primary, with a unique local designator for each ministry. The local designator should focus on the ministry's location. By emphasizing “Unity” we are helping ourselves to stand out from all other spiritual communities. With a common logo, we become more and more recognizable in the world today.

All of these resources, and even more, become available to your ministry as a part of our Branding Program.

Yes. An individual Unity minister must be in good standing with UWM, and:

• Complete the Unity Minister Branding Trademark License Agreement, and
• Be familiar with all Branding Program logo usage requirements.